A regenerative creative concept developer
New Economy is a regenerative creative concept developer. Ten years of in-depth analysis and calculations, translated into concrete concepts for businesses, products, communities, municipalities and provinces.
What New Economy believes in
Seven principles guide every project, from the first analysis to a concept that reaches the market.
Action first: momentum, commitment and the push to take the extra step.
Connecting the dots across complex systems, towards usable advice and concrete action.
A healthy, regenerative society as the guiding horizon for every project.
Working from openness and trust, with a focus on synergy and connection.
Real impact comes first, named directly, through a sharp and analytical approach.
Continuous reflection, learning and evolution.
Growth that lets others flourish, through training within an ecosystem of symbiosis.
Turn the tide
It is high time to turn the tide, towards a new society that regenerates. Time to act on what is professed, to look anew and revalue the life all around. Giving back is the way to thrive, and to survive.
The system is deeply interwoven, so the new economy takes shape as a new way of living together. With tomorrow in view, a home that needs love and care comes into focus, so the qualities that let life bloom are nourished, and the fruits harvested make further growth possible.
The impact can no longer be ignored: it is time for an alternative to abundant consumption. Learning and flourishing together, transforming through endless effort, reflecting to activate others and inspiring with enthusiasm. The love of nature remains the invitation, so come outside, and join the adventure.
The people behind New Economy
A multidisciplinary team of strategists, analysts and designers, supported by associated partners.
A shared regenerative vision?
New Economy works with people who want to contribute to a regenerative society, through a traineeship or an open application.
For those curious what it means to contribute to a regenerative society.
A clear idea of how to contribute to the transition? Share the motivation.
Frequently asked questions
New Economy is a regenerative creative concept developer based in Amsterdam, the Netherlands. Ten years of in-depth analysis and calculations are translated into concrete concepts for businesses, products, communities, municipalities and provinces, underpinned by LCA, MKBA and CO₂ footprint.
New Economy is based in Amsterdam, the Netherlands, and works for businesses, municipalities and provinces across the country and beyond.
Pepijn Duijvestein is owner and director of New Economy, working on regenerative strategy together with a multidisciplinary team and associated partners.
Regenerative means going beyond sustainable: not less harm, but restoring and adding value to ecosystems and communities, measurably underpinned by life-cycle assessment (LCA), social cost-benefit analysis (MKBA) and CO₂ footprint.
Ready for the next step?
A regenerative vision begins with a conversation about ambition and possibilities.
Get in touch