A baseline measurement is the first, complete measurement of an organisation’s CO₂ emissions (carbon footprint) — the starting point against which all future reduction is measured. It maps how much greenhouse gas a company causes directly and indirectly, divided across scope 1, 2 and 3 following the GHG Protocol. Without a baseline measurement there is no way to know where an organisation stands, or to substantiate targets and demonstrate progress.

What does a baseline measurement actually measure?

A baseline measurement maps an organisation’s greenhouse gas emissions, classified according to the three scopes of the GHG Protocol: scope 1 (direct emissions from owned sources, such as gas use and the vehicle fleet), scope 2 (emissions from purchased energy, such as electricity) and scope 3 (all other indirect emissions in the chain, from procurement and transport to use and disposal). Scope 3 is often the largest — and the most overlooked.

Why a baseline measurement?

  • Baseline — a reference year against which progress is measured.
  • Substantiated targets — only with a baseline can credible reduction targets be set.
  • Insight into hotspots — it shows where the largest impact sits and where reduction delivers the most.
  • Reporting and compliance — a baseline measurement is the basis for CSRD reporting, among others.

Baseline measurement, footprint and LCA: the difference

A CO₂ footprint is the emissions themselves; the baseline measurement is the first footprint recorded as a baseline. A life-cycle assessment (LCA) does not look at the organisation, but at the environmental impact of a single product across its entire life cycle. The baseline measurement works at organisation level per year; the LCA at product level. They reinforce each other.

How does a baseline measurement work?

  1. Set scope and boundaries — which parts and which scopes are included?
  2. Collect data — energy use, fuel, procurement, transport, waste and more.
  3. Calculate following the GHG Protocol — convert emissions into CO₂ equivalents.
  4. Report and hotspots — the result, with insight into where impact sits.
  5. Targets and plan — from baseline to reduction targets and a concrete action plan.

From baseline to reduction target

A baseline measurement is not an end in itself, but a point of departure. At New Economy the baseline is used not only to reduce emissions, but to move toward regenerative and net-positive business. The measurement feeds the strategy and the action plan. See From baseline measurement to reduction target and Baseline Footprint.

Frequently asked questions about the baseline measurement

What is a baseline measurement?

The first complete measurement of an organisation’s CO₂ emissions, which serves as the reference point for future reduction.

What is the difference between a baseline measurement and a CO₂ footprint?

A CO₂ footprint is the emissions themselves; the baseline measurement is the first footprint recorded as a baseline, or reference year.

What are scope 1, 2 and 3?

Scope 1 is direct emissions from owned sources, scope 2 the emissions from purchased energy, and scope 3 all other indirect emissions in the chain.

Why is a baseline measurement important?

Without a baseline there is no way to set substantiated targets, demonstrate progress or determine where the largest impact sits.

What is the difference between a baseline measurement and an LCA?

A baseline measurement measures the emissions of an entire organisation in a year; an LCA measures the environmental impact of a single product across its entire life cycle.

How often is a baseline measurement repeated?

The baseline measurement is recorded once as a reference year; after that, measurement is periodic, usually annual, to track progress.

To find out where an organisation stands, see Baseline Footprint or Contact to start with a baseline.

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