The Netherlands is busy innovating, creating, and implementing wonderful new initiatives, programs, and projects that inspire us all to shape a new economy. But many companies also have order portfolios overflowing with traditional sales orders. As a result, they don't sense the urgency of the new economy or see the opportunities, even though this transition is being accelerated on all sides and the possibilities are endless.
But what is this new economy?
Concepts like sustainability, circularity, biobased, social, fair trade, and holistic revenue models set the tone for pioneers. The responsibility of every link in the chain is being reconsidered: the creator of a product or service must have considered the consequences of a choice for the rest of the chain of suppliers and customers. The ultimate goal is to be a valuable company in a system where everyone can learn, mobilize, and consume in a healthy living environment. A system where consumers have their own and endless choices from propositions, where value optimization for nature and people is the starting point: generative services and products.
What?!
That sounds like something from a distant future? What if I start with a small step that suits me? For anyone curious about the opportunities of the new economy, New Economy has launched a homepage where you can find inspiration and motivation. There are countless examples of both large and small companies that are all taking slightly different approaches and, in our opinion, are already part of the new economy.
Discover here which inspiring initiatives are part of the new economy every day.
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